FIRE Trend has become popular...

The core of our philosophy...

In the 20+ years in this business...

Free and Open Source Software...

Reading and learning are important, but money mistakes are the best form of financial literacy...

You have to do what is in the best interest of the customer...

Some people, jokingly perhaps, say, "Zerodha is a content company." But this isn't something we are doing now...

While SEBI is tightening rules to make the markets safer on the one hand, it is also making things simple on the other...

Here's the potential impact of only one weekly expiry of index derivatives...

Equity delivery will continue to be free at Zerodha. As of now, we are not making any changes to our brokerage...

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A few highlights from FY2023/24 at Zerodha

OctaFX, and most other CFD platforms...

Alert triggers an order (ATO) was on our to-do list for a long time, and we just launched it on Kite web...

Most brokers don't allow shares bought on Friday to be sold on Monday because of this. We at Zerodha are among the few brokers that allow you to sell stocks bought on Friday...

The one thing that helps people pick up a sport is seeing someone inspiring. Imagine how many Indians play cricket because of Sachin, etc...

Thanks to the bull market and the ease of going public, there's a 'ghar-wapsi' of Indian companies incorporated outside...

The worst part is that this plant releases chemicals that harm the growth of native plant species. It's also toxic, so cows, goats, etc., can't eat it...

We had always wanted to introduce an interactive mode of learning about markets, and we finally got around to launching Varsity Live...

Gujarat accounts for about 9% of the total investor customer base, but they account for 40% of IPO participation in both retail and HNI categories...