A misconception among traders is that you need to file ITR only if you make a profit. Many also don't file since it's quite complex, but...

Startups and small businesses end up spending a lot of money wastefully on Google ads on their brand name keywords. Hopefully, the recent Delhi HC order prohibiting brands from doing this might set a precedent...

The last boom & bust was in 2007-08, took 10 yrs to get back to those numbers...

Putting the current new investor growth in context...

Zerodha probably started when I started trading 15 years before 2010...

Nikhil Kamath on his journey so far...

In the Gamestop saga, the media has loved telling the story of how Retail made a lot of money from Hedge funds. The reality is entirely different, almost everyone apart from retail has probably made money or benefited from this...

Financial awareness about the importance of saving and investing in India is increasing at the fastest rate ever, especially among millennials...

Free & open-source software (FOSS) is the main reason for the success of Zerodha as K writes.

Can retail traders are cause a “short squeeze” in India like they did in stocks like GameStop and AMC entertainment in the US? It cannot, and I explain why in this post. Join the discussion on Trading Q&A.

Looking at trading turnover to estimate capital market size is misleading. Most trades are leveraged & ideally we should look at the margins being traded, not the trade value...

Even after all my years of experience, I couldn't have been more wrong in predicting the direction of our business in 2020. These expert predictions should be taken with a ...

Is trading the markets gambling? I get asked often. My answer is that yes, you can gamble when trading, just like you can gamble with everything else in life.

Since broking is hot post-COVID, inspite of all the spike in trading volumes and activtity, the total addressable market is just ~1.5 million users. I had shared this pre-Covid. Broking ...

The Robinhood SEC settlement over order flow disclosures grabbed some headlines even in India. Since people might be wondering if this happens here, it doesn't. Unlike the US, all order ...

This is a great listen from Freakonomics on whether advertising works. The reason we could bootstrap was that we never spent on ads. With no ads, a business is forced ...

This is a must-watch for those interested in the Indian securities market. @SandeepParekh we need to find a way to get you to do more of this. :)

To get the next 10 crore Indians, the traditional financial product might not work. Here's what I think is needed to get these people to start saving and investing.