Does Option writing have higher odds of profits? Yeah, for sure, but only when risk is compared to option buying...

When we win these awards, we get asked, is Zerodha still a startup?...

Fractional investing or the ability to invest say $10 in Amazon at $3200 has been the biggest reason for stock market participation to go up in the US...

It is concerning that we have a few customers still buying Sintex shares even after this nudge that the stock price will go to 0 and mandating a TOTP...

We get asked often how is Zerodha profitable when most new-age companies aren't...

We know you've been waiting for a long time. Here's the first video of the long-awaited options trading module...

Have been getting a lot of questions on selecting health insurance & regular health checkups...

Seema, my wife, was diagnosed with breast cancer last Nov. She decided to share her journey & learnings till now to create awareness...

With the rise of online loan platforms, online identity frauds have skyrocketed. Here's our customer verification process in detail...

So this is why our financial year starts in April and not Jan, from my 6-year-old son's history factbook...

Insurance unfortunately needs to be hard sold today. The issue is that most don’t understand why they need insurance...

If traders make money quickly with bad behavior, they mostly lose it just as quickly...

Maybe it has nothing to do with being founders, & it's just human nature that absolute success isn’t as satisfying as relative success...

Many people ask me if brokerage rates can go to zero like in the US...

With this 1% TDS, I think Crypto volumes in India will drop off the cliff...

Can the tax arbitrage that exists between earning through dividends(~52%) vs earning through selling a stake (~24%) be the reason why most new-age businesses are not profitable?...

We had cautioned people about illegal CFD & Forex & Binary trading platforms a while back...

The good news for crypto is that it was finally acknowledged in the budget. That doesn't mean it's legal—it will only be after the crypto bill...

A regular question that comes up is about our use of Flutter for building our mobile apps...

Every budget day for the last 15+ years, I've woken up hoping that STT is reduced. Hoping STT reduces this year...